University of Florida
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WHAT MAKES US IGNITE
Our Mission
SPARKS is committed to driving growth & success for both our clients and student consultants. We empower businesses to thrive through strategic marketing support while providing University of Florida students with invaluable, hands-on experience in a real-world agency environment.
Learning
Creativity
Inclusion
HEAR FROM
WHY JOIN?
Our Founders
Gain real-world experience as a consultant and develop your professional and soft skills through:
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Crossfunctional teamwork
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Writing a marketing plan
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Marketing campaign implementation
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Public speaking opportunities
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Leadership roles
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Networking
How our Firm Operates
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Semester-Long Positions
Market Research Analyst
Your role is to gather and analyze data on market trends, consumer behavior, and competitors. You’ll uncover key insights that help guide client strategies and recommendations.
Business Strategist
Your focus is to develop strategic recommendations that help clients achieve their marketing and business goals. You’ll identify opportunities, evaluate challenges, and turn research insights into actionable strategies.
Branding Specialist
Your responsibility is to help clients strengthen and communicate their brand. You’ll develop brand positioning, messaging, and creative direction while ensuring a consistent and engaging brand identity.
UNLEASH YOUR POWER
Apply to SPARKS
Embark on a transformative journey in the realm of marketing by joining SPARKS through UF AMA.
As a SPARKS member, you'll transcend theoretical concepts, engaging in hands-on projects and real-world campaigns that translate classroom knowledge into tangible results. This organization is not just about being a part of a marketing firm; it's a creative hub where your innovative ideas can flourish. Whether you're passionate about analytics, content creation, or strategic thinking, SPARKS provides a space for you to express your creativity and contribute to impactful marketing initiatives. The benefits extend beyond project work — network with like-minded individuals at exclusive events, enhance your skills through professional development opportunities, and build a robust portfolio that showcases your practical experience.
SPARKS offers a unique avenue for leadership development, allowing you to take on active roles within the organization. Join SPARKS to not only enhance your resume but also to become an integral part of a community that is shaping the future of marketing at UF AMA.
LEARN MORE ABOUT
Our Achievements
GROWTH & IMPACT
87%
consultant
re-acceptance rate
PROFESSIONAL DEVELOPMENT
100%
of our consultants report professional growth
REAL- WORLD EXPERIENCE
20+
businesses helped across industries
Proud to have worked with...
